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TikTok becomes Thailand’s choice for online shopping

TikTok, the online video-sharing platform, has become the most popular online shopping platform among Thais aged up to 29, according to a survey conducted by the Trade Policy and Strategy Office (TPSO).

Bangkok Par🐻tners with TikTok to Host Workshop for Retail Vendors

The survey was conducted among 4,699 respondents throughout the country.

The platform has gained popularity as an online commerce platform among youth, as it emphasises happiness and entertainment, so-called “Shoppertainment”, through live streams and short videos created by users and 𒈔influencers.

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By Thai PBS World

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